Technician Training Program
Every other program teaches your techs how to close. We teach them how to show up — how to look, how to communicate, how to make a homeowner feel so taken care of that they trust them with the $10,000 job. A $10 tech can change a broken spigot. A $10,000 tech gets called back for the repipe.
The Real Problem
A $10 tech fixes what is broken and leaves. A $10,000 tech walks in, earns trust, does a full diagnostic, and gets called back for the big job. The difference is not skill. It is the experience they deliver in the home.
Homeowners make a trust decision in the first 60 seconds. If your tech shows up looking unprofessional, communicates poorly, or rushes through the job, the homeowner will never trust them with the $10,000 repipe — no matter how good the work is.
A $10 tech changes the broken spigot and leaves. A $10,000 tech does a full-home diagnostic, identifies three other issues the homeowner did not know about, and earns the right to present options. One mindset change. Massive revenue difference.
Trust is not built by fixing things fast. It is built by how the tech communicates, how they treat the home, how they explain what they found, and how they present options without pressure. Most techs were never taught any of this.
Every other program teaches scripts and closing techniques. Homeowners feel it. They get defensive. They say they need to think about it. When you lead with service and genuine care, homeowners say yes — because they want to, not because they were sold.
Untrained techs leave for $2 more per hour. Techs who are trained, respected, and performing at a high level — with a compensation structure that rewards it — build careers. Training is your retention strategy.
Your techs are not underperforming on purpose. They were never shown what a $10,000 tech looks like, sounds like, or does differently in the home. You cannot hold someone accountable to a standard that was never installed.
Other programs teach your techs to sell. We teach them to serve — and the revenue follows.
When a homeowner trusts your tech, they do not need to be closed. They ask what else needs to be done. That is the $10,000 tech. That is what we install.
The Technician Training Curriculum
Not a one-day seminar. Not closing scripts. A complete installation of how to show up, how to communicate, how to earn trust in the home — and how to present options so naturally that the homeowner asks for more.
We define exactly what a $10,000 tech looks like, sounds like, and does differently in the home — from how they introduce themselves at the door to how they leave the home cleaner than they found it. The standard gets installed before anything else.
Techs are trained to walk the full home, not just fix the reported issue. This is not upselling. It is genuine service — identifying problems the homeowner did not know about and presenting them as a trusted advisor, not a salesperson.
How to talk to homeowners — not at them. How to explain findings without talking down. How to present options without pressure. When a homeowner trusts your tech, they do not need to be sold. They ask what else needs to be done.
A weekly scorecard that tracks average ticket, close rate, membership conversions, and job count. Techs who see their numbers weekly improve them. It is that simple.
The three-option framework — installed as a service tool, not a sales tool. Homeowners who feel served choose the better option because they trust the tech, not because they were pushed. Role-played until it is natural at the kitchen table.
A compensation model that ties tech pay to performance — average ticket, membership conversions, and customer reviews. Top techs earn more. Average techs have a clear path to earn more.
Technician Training Results
"I used to show up, fix the problem, and leave. I thought that was good service. After the training, I realized I was doing the homeowner a disservice by not walking the home and showing them what else was wrong. Now I do a full diagnostic on every visit. My average ticket went from $340 to $1,100 and homeowners actually thank me for being thorough. My commission check last month was the biggest of my career."
Tyler M.
Thompson Plumbing — Phoenix, AZ
$340 → $1,100 average ticket
"The biggest shift for me was understanding that I am not there to sell — I am there to serve. When I stopped trying to close and started genuinely caring about what was best for the homeowner, everything changed. They started asking me what else needed to be done. My membership conversion rate went from basically zero to 40% and I have not had a homeowner push back on price in months."
Brandon K.
Williams & Sons Plumbing — Dallas, TX
0% → 40% membership conversion
Honest Qualification
The training works. But it only sticks when the owner is committed to the accountability system that comes with it.
Technician Training — Next Step
The assessment is 45 minutes. We review your current average ticket, your tech count, your membership conversion rate, and your compensation structure. You leave knowing exactly what is costing you revenue on every service visit — and what it will take to fix it.